| Total Quality [or] Quality Driven | Off Site Meeting | Capacity | Pushback | Cross Sell |
| Eyeballs | Gap Analysis | Convergent | Marketing / Promotional Collateral | Conversation |
| Dynamic | Streamline | BUZZWORD BINGO (free square) | Competitive | Mind Share |
| Targeted | Timeline(s) | Reverse Engineer | On The Same Page | Customer Oriented |
| Followup | No-Brainer | Asset[s] | Win-win | Monoply |