| Off-line | Reinvigorate | Negotiated | Cutting Edge | Viral |
| On Board | Think Outside the Box | Collaborate / Collaboration | Convergent | Strategize |
| Etched in Stone | Benchmark | BUZZWORD BINGO (free square) | Milestone | Laser-focused |
| Innovation / Innovated | Cross Sell | ETA | Metadata | Landing Page[s] |
| Success | Content Management | Heavy lifting | Experiences | Automated |
| Aggregate | Call to Action | Run it up the flagpole | E-business | No-Brainer |
| Tailwind[s] | On Board | Heavy lifting | Reconfigure | High-Level |
| Re-engagement | Business Opportunity | BUZZWORD BINGO (free square) | Capacity | New Economy |
| Circle Back | Action Item / Action It | Best of Breed | Reuse / Reusability | Sustainable |
| Mindset | Milestone | Customer Relationship Management (CRM) | Technologies | Backward Compatible |