| Vertical Search | Marketing | SEO / SEO 2.0 | Optimize / Optimizing | Personalization |
| PageRAnk | Search Results | Off-line | Demographic | Dashboard |
| Quantifiable Results | Index / Indexing | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | Granular | Natrual / Organic |
| Inbound Links | Relevance | Web Site | Link Farms | Traffic Spike |
| Yahoo | Meme | Image Search | Best practice | ROI |
| Local Search | SEO / SEO 2.0 | Search Results | Shopping Cart | Web Presence |
| Spamdexing | Dashboard | Marketing | Off-line | |
| Meme | Video Search | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | Personalization | Visibility |
| Image Search | Optimize / Optimizing | Quantifiable Results | Best practice | Relevance |
| Metrics | Vertical Search | Paid Listings | PageRAnk | Natrual / Organic |