| Paid Listings | Vertical Search | Article Spinning | Spamdexing | Display |
| Local Search | Visibility | Natrual / Organic | Link Farms | |
| Inbound Links | Optimize / Optimizing | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | Demographic | Index / Indexing |
| Relevance | Yahoo | Off-line | Granular | Meta Tag |
| Search Results | PageRAnk | Marketing | Search Engine | Meme |