| Index / Indexing | Adword | Web Presence | Relevance | Meme |
| Search Engine Friendly | Visibility | Optimize / Optimizing | Metrics | Natrual / Organic |
| Search Engine | Web Site | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | Demographic | Shopping Cart |
| Granular | Meta Tag | SEO / SEO 2.0 | Article Spinning | Forms |
| Personalization | Critical path | Link Farms | Off-line | Quantifiable Results |
| Metrics | Visibility | Critical path | Yahoo | Search Engine Friendly |
| Meta Tag | Inbound Links | Shopping Cart | Meme | Image Search |
| Paid Listings | Quantifiable Results | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | PageRAnk | Granular |
| Keyword Stuffing | Demographic | Web Presence | Best practice | Marketing |
| Web Site | Off-line | Video Search | Adword | Spamdexing |