| Meme | Relevance | Dashboard | SEO / SEO 2.0 | Visibility |
| ROI | Personalization | Natrual / Organic | Search Engine Friendly | Yahoo |
| Paid Listings | Off-line | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | Inbound Links | Video Search |
| Image Search | Keyword Stuffing | Quantifiable Results | Link Farms | Article Spinning |
| Critical path | Vertical Search | Search Engine | Display | User Experience |
| Granular | Web Presence | Visibility | PageRAnk | Critical path |
| Best practice | Paid Listings | Dashboard | Keyword Stuffing | Link Farms |
| Personalization | Inbound Links | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | Search Engine Friendly | Local Search |
| Yahoo | Display | Optimize / Optimizing | Meme | Index / Indexing |
| Traffic Spike | Off-line | Vertical Search | ROI | Video Search |