| PageRAnk | Relevance | Dashboard | Video Search | Adword |
| Personalization | Search Engine | User Experience | Meme | Image Search |
| Vertical Search | Local Search | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | Web Presence | Metrics |
| Off-line | Natrual / Organic | Demographic | Search Results | Paid Listings |
| Link Farms | Inbound Links | Optimize / Optimizing | Meta Tag | Critical path |
| Optimize / Optimizing | Search Results | Inbound Links | Web Site | Meme |
| Best practice | Off-line | Display | Dashboard | Vertical Search |
| Metrics | ROI | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | Index / Indexing | Demographic |
| PageRAnk | Personalization | Keyword Stuffing | Critical path | Adword |
| User Experience | Granular | Search Engine Friendly | Spamdexing | Article Spinning |