| Quantifiable Results | Search Engine | Web Site | Metrics | Article Spinning |
| Paid Listings | Search Results | Critical path | Optimize / Optimizing | Best practice |
| Shopping Cart | Natrual / Organic | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | ROI | Local Search |
| Link Farms | Index / Indexing | Search Engine Friendly | Forms | Web Presence |
| SEO / SEO 2.0 | Traffic Spike | Yahoo | Dashboard | Image Search |
| Demographic | Local Search | Off-line | Paid Listings | Personalization |
| SEO / SEO 2.0 | Inbound Links | Index / Indexing | Critical path | Video Search |
| Yahoo | Vertical Search | SEARCH ENGINE OPTIMIZATION (SEO) BINGO (free square) | Best practice | Display |
| Forms | Traffic Spike | Image Search | Dashboard | Shopping Cart |
| Metrics | Search Engine Friendly | Web Site | Link Farms |