| Alaska | Reform[er] | Tax Relief / Tax Breaks | Main Street | Putin |
| Economy | Surplus | Lipstick | Thanks, but no thanks | Environment |
| Hockey / Soccer Mom | Sexism | 2008 SARAH PALIN BINGO (free square) | Golly | Fannie Mae / Freddie Mac |
| Victory | Gotcha | God | Drilling | Pork |
| Doggone It | Oil / Gas | Experience[d] | Country First | Heartland |