| Russia | National Security | Track | Tax Relief / Tax Breaks | Hockey / Soccer Mom |
| Parent[s] | Fannie Mae / Freddie Mac | Experience[d] | Gotcha | Alaska |
| Elite | Freedom | 2008 SARAH PALIN BINGO (free square) | Lipstick | Earmarks |
| Main Street | Pundits | Thanks, but no thanks | Gosh | Oil / Gas |
| Environment | Joe Six Pack | Bridge to Nowhere | Greed | Golly |
| Heartland | Drilling | Trade Missions | Country First | Wall Street |
| Bias | Work force | Thanks, but no thanks | Prayer | Pork |
| Bailout | Reform[er] | 2008 SARAH PALIN BINGO (free square) | Maverick | Iraq |
| Family | Main Street | Elite | Working Mom | Energy |
| Defend | Putin | Independant | Pelosi | Terrorists / Terrorism |