| Empower (or empowerment) | Administration | Main Street | Campaign | Middle Class |
| Job creation | Win-win | At the end of the day | Republicans | Senator / Senate |
| Change | 9/11 | 2008 BARACK OBAMA BINGO (free square) | Economy / Economic | Free market |
| Trust | Health Care | Signs of recovery | Mindset | Homeowners |
| Mortgage | Spread the wealth | Crisis | Relief for working families | Retirement |