| Strategy / Strategic | Reform | Trust | Debt | Main Street |
| Loophole[s] | Senator / Senate | Make no mistake | 9/11 | Security |
| Campaign | Afghanistan | 2008 BARACK OBAMA BINGO (free square) | Administration | Fiscal restraint |
| Election | At the end of the day | Fannie / Freddie | Accountable | Strategic fit |
| Empower (or empowerment) | Back from the brink | Education | Middle Class | Taxes / Taxpayers / Tax Plan |