| Bandwidth | Target Audience | Search Engine Optimization | Pushback | Control Group |
| Followup | Success | Client Focus[ed] | Prioritized | Niche[s] |
| Perspective | Best of Breed | MARKETING BINGO (free square) | E-commerce | Leverage |
| Objectives | Aggregate | Drill Down | Service Oriented | A-B Testing |
| Growth | Ramp Up | Acquisition | Deliverable[s] | Bottom up |
| Touch Base | Perspective | Lead The Field / Occupy The Field | Drill Down | Conversion |
| Benchmark | Prioritized | Promotion | Traction | Synergy / Synergies |
| Time to Market | Cross Sell | MARKETING BINGO (free square) | Brand[ing] | Off-line |
| Action Item | Innovation / Innovated | Run the Numbers | Landing Page[s] | Followup |
| Out Source | Patent | Technologies | Viral | Aggregate |