| Facilitate | Assets | Empower[ment] | Segment | Revisit |
| Search Engine Optimization | Timeline(s) | Drill Down | Measurement | Retention |
| Portfolio | E-commerce | MARKETING BINGO (free square) | Monetize | Goal[s] |
| Emergent | Customer Centric | Intellectual Property | Call to Action | Mindset |
| E-business | Streamline | Low-Hanging Fruit | Grow | Back-end |