| Foolproof | Encryption | Green IT | Economies of Scale | On-the-fly |
| Single Pane of Glass | Device Agnostic | Unlimited capacity | Vaporware | Future-proof |
| Zero Administration | Business Process | INFORMATION TECHNOLOGIES BINGO (free square) | WiFi | Network |
| Context Aware | Unlimited Bandwith | Seamless integration | Knowledge Worker | Scaling |
| Modulation | Innovation | Cloud Computing | Open Platform | Out of the box |