| Integrated | Business continuity | User experience | High-Density | 24/7 |
| On Demand | Software as a Service | Intellectual Asset | ADO | Enterprise class |
| Unlimited capacity | Messaging based | INFORMATION TECHNOLOGIES BINGO (free square) | Network | TCO |
| Future-proof | Out of the box | Unlimited Bandwith | Modulation | Instant Access |
| Innovation | Service Oriented | RAID | Vaporware | Economies of Scale |