| Out of the box | On Demand | User experience | Business Process | Enterprise class |
| Virtualize | Device Agnostic | Twisted Pair | Seamless integration | Economies of Scale |
| Future-proof | Predictive Capabilities | INFORMATION TECHNOLOGIES BINGO (free square) | Single Pane of Glass | Innovation |
| Open Platform | HTML5 | High-Density | Green IT | Messaging based |
| Hyperconvergence | TCO | Business continuity | Zero Administration | Web-Based Application |