| Encryption | Dual Licensing | Business continuity | Knowledge Worker | disruptive |
| Future-proof | Unlimited CPU | WebService | Network | Device Agnostic |
| Foolproof | Best Practice | INFORMATION TECHNOLOGIES BINGO (free square) | Hyperconvergence | Vaporware |
| Cloud Computing | Unlimited Bandwith | RAID | End-to-end | Context Aware |
| Web-Based Application | Business Process | Enterprise class | Seamless integration | Single Pane of Glass |
| Innovation | Service Oriented | Outsourcing | Cloud Computing | 24/7 |
| Best Practice | Next Generation | Seamless integration | XML based | disruptive |
| High-Density | Encryption | INFORMATION TECHNOLOGIES BINGO (free square) | Device Agnostic | Knowledge Worker |
| Integrated | Zero Administration | Intellectual Asset | Software as a Service | On-the-fly |
| Internet of Things (IoT) | User experience | TCO | End-to-end | Business continuity |