| On-the-fly | Business continuity | Context Aware | High-Density | Business Process |
| Out of the box | Outsourcing | Innovation | Single Pane of Glass | Integrated |
| Vaporware | Interoperable | INFORMATION TECHNOLOGIES BINGO (free square) | disruptive | Instant Access |
| Open Platform | Hybrid Cloud | SLA | Best Practice | Knowledge Worker |
| 24/7 | Foolproof | Dual Licensing | Internet of Things (IoT) | Unlimited capacity |
| Open Platform | Virtualize | Knowledge Worker | Multi-platform | TCO |
| Green IT | Scaling | End-to-end | Hyperconvergence | On-the-fly |
| Twisted Pair | Business Process | INFORMATION TECHNOLOGIES BINGO (free square) | Context Aware | User experience |
| Enterprise class | Dual Licensing | Interoperable | Software as a Service | Best Practice |
| ADO | Service Oriented | Foolproof | Integrated | 24/7 |