| Monetize | Crossmedia | Drink the Kool-aid | Metrics Based... | Align |
| Next Gen! | Infocasting Strategy | Best in Class | Micro Transaction | RIF Event |
| Massively Single Player | User Promise | GAME DEVELOPMENT BINGO (free square) | User Story | Dailies |
| Emergent Gameplay | Cloud Based | Sticky | Make it Pop! | SWOT Analysis |
| Celebrate Success | Smartglass | Razor X | Aspirational | Mobile Integration |