Integriertes Marketing	Ökosystem	Beacon	Local	Mehrwert
Click & Collect	Social Networks	Eddystone	Use Cases	Responsive Design
Personal Shopper	Customer Journey	MULTICHANNEL BUZZWORD BINGO (free square)	Apps	Multi Device
Customer Experience	Push Notification	Smart Watch	Mobile Commerce	Content Enrichment
In Store	Digitale Transformation	Multiple Touchpoints	Personalisierung	Mobile Payment