| Chief Innovation Officer | do or die | cloud first | Layer of Innovation | refresh |
| disruption | fail fast | AirBnB | AliBaba | mobile first |
| millenials | new | INNOVATION BINGO (free square) | IPO | strategy |
| blue/green | cognitive first | A/B testing | CDO | incubator |
| Dual-speed IT | sustainable innovation | cloud native | legacy | Uber |
| refresh | Layer of Innovation | CDO | cloud first | strategy |
| new | Chief Innovation Officer | blue/green | cognitive first | mobile first |
| IPO | millenials | INNOVATION BINGO (free square) | Uber | legacy |
| A/B testing | cloud native | Dual-speed IT | AirBnB | incubator |
| do or die | digital | fail fast | AliBaba | sustainable innovation |