| Chief Innovation Officer | Uber | disruption | digital | mobile first |
| Dual-speed IT | fail fast | refresh | millenials | new |
| cloud native | strategy | INNOVATION BINGO (free square) | blue/green | Layer of Innovation |
| cloud first | CDO | cognitive first | IPO | A/B testing |
| AirBnB | AliBaba | sustainable innovation | legacy | incubator |