| TCO | Utility | Agile | Scalability | Web Analytics |
| Public | Cloud Computing | Mobile Device | In The Cloud | Silo |
| Cost of Ownership | Security | CLOUD COMPUTING BINGO (free square) | ROI | ASP |
| Centralized Storage | Bare metal | Adobe | Outages | Amazon |
| Synergy | Servers | Hybrid | SAN | Business Intelligence |