| Vision statement | Double down | Robust | ETA | Buzz |
| Mindset | Deliverable[s] | Mind Share | Up to speed | Mission Critical |
| Off Site Meeting | Content Management | BUZZWORD BINGO (free square) | Soup to nuts 24/7 | Customer Facing |
| Expectations | Wow Factor | Heavy lifting | Up-Sell | Solution(s) |
| Proactive | Portfolio | Moving/Going Forward | Reswizzle | Conversion |
| Growth | Robust | Revisit | Ownership | Turnkey |
| Functionality | Scale | New Economy | Team Player | Synergy / Synergies |
| Fast Track | Differentiation | BUZZWORD BINGO (free square) | Heavy lifting | Reactivation |
| Profit[ability] | Popup | Best Practice | One Stop Shop | Agnostic |
| Policy[ies] | Measurement | Real-Time | Deploy | Total Cost of Ownership (TCO) |