| Drink the Kool-Aid | Critical Path / Issue | Cascade Graph | Downsize | Intellectual Property |
| Robust | Level Playing Field | Advantage | Transformative | Niche[s] |
| Strategic | Go to market | BUZZWORD BINGO (free square) | Agenda | Target Audience |
| Buzz | Basically | On The Same Page | Ramp Up | Resource[s] |
| Team Building | Dynamic | Diversity | Out of the [Box | Loop] | Streamline |