| Restructuring | Content Management | Basically | Reswizzle | Expectations |
| Capacity | Cascade Graph | Red Flag | Vertical Market | Go to market |
| Secret sauce | Reinvigorate | BUZZWORD BINGO (free square) | Initial Assessment | Demographic |
| Synergy / Synergies | Out of the [Box | Loop] | Conversation | Grow | Band-aid |
| Open Source | 30,000 foot view | Best of Breed | Granular | Intellectual Property |
| Data Driven | Go Public | Double down | Drill Down | Business Opportunity |
| Raising the Bar | Omnichannel / Cross Channel | Agnostic | Resource[s] | Application Service Provider (ASP) |
| Agenda | E-commerce | BUZZWORD BINGO (free square) | Personalization | Target Audience |
| Emerging markets | Touchpoints | Advantage | Solution(s) | Utilize |
| Circle the wagons | Off the Shelf | Front Lines | Deliverable[s] | Ecosystem |