| Content Management | Differentiation | Brain Storm / Mind Shower | Followup | Value |
| One Stop Shop | At the end of the day | Communication | Run it up the flagpole | Cross Sell |
| Perspective | Revisit | BUZZWORD BINGO (free square) | Dynamic | Experiences |
| Acquisition | Real-Time | Total Cost of Ownership (TCO) | Scope | Process |
| Knowledge Transfer | Elevator pitch | Phase | Impact[ful] | Proactive |
| Downsize | Web 2.0 / 3.0 | Team Player | Customer Service | Utilize |
| Elevator pitch | Optimization | Hardball | Expectations | Best Practice |
| Workshop | Differentiation | BUZZWORD BINGO (free square) | Agenda | Off-line |
| Ball Park | Technologies | Call to Action | Top Of The Game | Empower[ment] |
| Retention | Knowledge Transfer | Wow Factor | Discovery | Moving/Going Forward |