| Pipeline | On Board | Focused | Ownership | Core Competency / Core Competencies |
| Total Cost of Ownership (TCO) | Patent | Target Audience | Heads up | Action Item / Action It |
| Demographic | Moving/Going Forward | BUZZWORD BINGO (free square) | Return on Investment (ROI) | Fault Tolerant |
| Circle the wagons | Front Lines | Knowledge Base | Promotion | Mission Critical |
| Skill set(s) | Bottom up | Deadlines | On The Same Page | Capacity |
| Aggregate | Resource[s] | Reswizzle | Quick win | Pipeline |
| Utilize | Sustainable | Profit[ability] | Advantage | Ball Park |
| Process | Virtual / Virtualization | BUZZWORD BINGO (free square) | Critical Path / Issue | Metadata |
| Fast Track | Go Public | Upside | Competitive | Scale |
| Low-Hanging Fruit | No-Brainer | Relevance | Lead The Field / Occupy The Field | Bandwidth |