| Think Outside the Box | Solution(s) | 30,000 foot view | Advantage | Leadership |
| Seamless | Optimization | Opportunity | Strategy | Leverage |
| Search Engine Optimization | Expectations | BUZZWORD BINGO (free square) | Open Source | Value |
| Demographic | Partner | Competitive | Go to market | Niche[s] |
| Data Driven | Integration | Workshop | Collaborate / Collaboration | Streamline |
| Scenario[s] | Upside | Collaborate / Collaboration | Out of the [Box | Loop] | Center of Excellence |
| Action Item / Action It | Profit[ability] | Elephant in the room | Soup to nuts 24/7 | User Friendly |
| Off Site Meeting | Dashboard | BUZZWORD BINGO (free square) | Marketing / Promotional Collateral | Downsize |
| Circle Back | Bandwidth | ETA | Innovation / Innovated | Front Lines |
| On the back end | Initial Assessment | Retention | Niche[s] | Double down |