| Popup | Gap Analysis | Center of Excellence | Connectivity | Due dilligence |
| Tailwind[s] | Transformative | Customer Service | Run the Numbers | Reswizzle |
| Drink the Kool-Aid | Web 2.0 / 3.0 | BUZZWORD BINGO (free square) | Skill set(s) | Sustainable / Sustainability |
| High-Level | Phase | Innovation / Innovated | Monoply | Off-line |
| Soup to nuts 24/7 | Goal oriented | 30,000 foot view | Data Driven | Performance |
| Knowledge Base | Optimization | Mind Share | Multitask[ing] | Drink the Kool-Aid |
| Niche[s] | Drop the Ball | No-Brainer | Time to Market | Up-Sell |
| Best Practice | Solution(s) | BUZZWORD BINGO (free square) | Deep dive | Objectives |
| Return on Investment (ROI) | Back-end | Basically | Google Juice | Profit[ability] |
| 30,000 foot view | Ownership | Relevance | New Economy | Lead The Field / Occupy The Field |