| Total Cost of Ownership (TCO) | Popup | Road map | Scope | Total Quality [or] Quality Driven |
| Metadata | Reverse Engineer | Soup to nuts 24/7 | Seamless | Cutting Edge |
| Back to the drawing board | Value | BUZZWORD BINGO (free square) | Ramp Up | Market Window |
| Functionality | Double down | Deploy | Integration | Portal |
| Grow | Top Of The Game | Goal oriented | Due dilligence | Skill set(s) |
| Multitask[ing] | Reinvigorate | Automated | Network[ing] | On Board |
| Benchmark | Bandwidth | Metadata | Level Set | Tasked |
| Burn rate | 30,000 foot view | BUZZWORD BINGO (free square) | Omnichannel / Cross Channel | Emerging markets |
| Heads up | Re-engagement | A-B Testing | Market Leader | Real-Time |
| Personalization | Landing Page[s] | Knowledge Transfer | Mindset | Empower[ment] |