| Revenue | Data Mining | Off Site Meeting | Acquisition | Top Of The Game |
| Herding Cats | Deploy | Mission Critical | Connectivity | Tasked |
| Knowledge Base | 30,000 foot view | BUZZWORD BINGO (free square) | Asset[s] | Big Picture |
| Run the Numbers | Workshop | Solution(s) | Revisit | Profit[ability] |
| Out Source | Wow Factor | High-Level | Segment | Convergent |
| Quick win | Top Of The Game | Run it up the flagpole | Personalization | Run the Numbers |
| Lean In | Scenario[s] | Conversation | Strategy | Heads up |
| Pipeline | Niche[s] | BUZZWORD BINGO (free square) | Technologies | Integration |
| Partner | Data Driven | Real-Time | Reuse / Reusability | Dynamic |
| Total Cost of Ownership (TCO) | Omnichannel / Cross Channel | Issues | Deadlines | Scope |