| Guidance | Measurement | Deliverable[s] | Revisit | Burn rate |
| Success | Viral | Fast Track | Benefit analysis | Cascade Graph |
| Experiences | Promotion | BUZZWORD BINGO (free square) | Real-Time | Etched in Stone |
| Cross Sell | Team Player | Lead The Field / Occupy The Field | Monoply | Due dilligence |
| Collaborate / Collaboration | Gap Analysis | Popup | Opportunity | Functionality |
| Core Competency / Core Competencies | Business Opportunity | Real-Time | Resource[s] | Lead The Field / Occupy The Field |
| Proactive | Engage | Cutting Edge | Knowledge Transfer | Marketing / Promotional Collateral |
| Eyeballs | Prototype | BUZZWORD BINGO (free square) | Go Public | Deploy |
| Benefit analysis | Strategize | On The Same Page | Workflow | Conversion |
| No-Brainer | Innovation / Innovated | Bottom up | Content Management | Knowledge Base |