| Offline | Ownership | In a Nutshell | Partner | Reach out |
| Seamless | Back to the drawing board | Cross Sell | Proactive | Mind Share |
| Monoply | Intellectual Property | BUZZWORD BINGO (free square) | Drink the Kool-Aid | Out of the [Box | Loop] |
| Diversity | Sales Driven | End to end | Run it up the flagpole | Time to Market |
| Data Mining | Retention | Success | Engage | Grow |
| Conversion | Touchpoints | Content Management | One Stop Shop | Control Group |
| Connectivity | High-Level | Relevance | Tailwind[s] | Road map |
| Double down | Team Player | BUZZWORD BINGO (free square) | Diversity | Synergy / Synergies |
| Ecosystem | Capacity | Center of Excellence | Data Mining | Target Audience |
| Workshop | Backward Compatible | Monetize | New Economy | Growth |