| Landing Page[s] | Tailwind[s] | Green | Success | Team Player |
| Offline | Etched in Stone | Relevance | Benefit analysis | Portal |
| Knowledge Base | Milestone | BUZZWORD BINGO (free square) | Negotiated | 30,000 foot view |
| Experiences | Dashboard | Search Engine Optimization | Walk the Talk | Elephant in the room |
| Multitask[ing] | Niche[s] | Resource[s] | End to end | Customer Centric |
| Asset[s] | Intellectual Property | Guidance | Laser-focused | E-business |
| Policy[ies] | Prioritized | Fast Track | Buzz | Critical Path / Issue |
| Opportunity | Automated | BUZZWORD BINGO (free square) | Utilize | B2B |
| On The Same Page | Agnostic | Cross Sell | Focused | Level Set |
| Relevance | Targeted | Customer Service | Exposure | Dynamic |