| Mindset | Scale | Mission Critical | Drink the Kool-Aid | Diversity |
| Top Of The Game | Integration | Objectives | Total Quality [or] Quality Driven | In a Nutshell |
| Tailwind[s] | Aggregate | BUZZWORD BINGO (free square) | Granular | Utilize |
| Strategic | Fault Tolerant | Call to Action | Perspective | Pushback |
| Compelling | Seamless | Up to speed | Vision statement | Team Building |
| Brand[ing] | Integration | Exposure | Customer Relationship Management (CRM) | Application Service Provider (ASP) |
| Phase | On the back end | Popup | Perspective | Empower[ment] |
| Restructuring | Off the Shelf | BUZZWORD BINGO (free square) | Drill Down | Elevator pitch |
| Relevance | Action Item / Action It | Best of Breed | Offline | Reactivation |
| Vertical Market | Mind Share | Competitive | Key Factor / Words | Acquisition |