| Portfolio | Robust | ETA | Measurement | Cadence Call |
| Connectivity | Pipeline | Collaborate / Collaboration | Granular | Success |
| Walk the Talk | Asset[s] | BUZZWORD BINGO (free square) | Segment | Agenda |
| Business Plan | Acquisition | Customer Centric | Bandwidth | Diversity |
| Skill set(s) | Deploy | Game Plan | In a Nutshell | At the end of the day |
| Customer Centric | Business Opportunity | Integration | Utilize | Bottom up |
| Project | Game Plan | Relevance | Green | Service Oriented |
| Demographic | On The Same Page | BUZZWORD BINGO (free square) | Goal[s] | Traction |
| Phase | Conversion | Drop the Ball | Success | Robust |
| Workflow | Omnichannel / Cross Channel | On the back end | Client Focus[ed] | Out Source |