| One to one | Flexibility | Prototype | Focused | At the end of the day |
| Red Flag | Touch Base | Due dilligence | Cascade Graph | Intellectual Property |
| Deadlines | Elephant in the room | BULLSHIT BINGO (free square) | Circle the wagons | Google Juice |
| Issues | Acquisition | Downsize | Portal | Challenge[s] |
| Viral | Skill set(s) | Growth | Business Plan | Level Playing Field |
| Revenue | Promotion | Key Factor / Words | Cascade Graph | Experiences |
| Sales Driven | Omnichannel / Cross Channel | Bottom Line | Synergy / Synergies | Data Mining |
| Mind Share | Walk the Talk | BULLSHIT BINGO (free square) | Customer Service | Low-Hanging Fruit |
| Segment | Collaborate / Collaboration | Metadata | Red Flag | Dynamic |
| Touchpoints | Expectations | Customer Facing | Braindump | Virtual / Virtualization |