| Strategic | ETA | Top Of The Game | Convergent | Conversation |
| Communication | Policy[ies] | Off Site Meeting | Circle Back | Transformative |
| Drill Down | Customer Facing | BULLSHIT BINGO (free square) | Herding Cats | Measurement |
| Real-Time | Total Cost of Ownership (TCO) | Advantage | Client Focus[ed] | Utilize |
| Workflow | Elevator pitch | Service Oriented | Drink the Kool-Aid | In a Nutshell |