| Soup to nuts 24/7 | 30,000 foot view | Exposure | Promotion | Center of Excellence |
| Critical Path / Issue | Google Juice | Go to market | Empower[ment] | Followup |
| ETA | Resource[s] | BULLSHIT BINGO (free square) | Moving/Going Forward | Elephant in the room |
| Issues | Proactive | Non-Traditional Management | Performance | Raising the Bar |
| Integration | Prioritized | Streamline | Ramp Up | Traction |