| Workflow | Return on Investment (ROI) | Reuse / Reusability | Key Factor / Words | Circle the wagons |
| Seamless | Eyeballs | On Board | Team Player | Policy[ies] |
| Moving/Going Forward | Game Plan | BULLSHIT BINGO (free square) | Transformative | High-Level |
| Targeted | Ecosystem | Cascade Graph | Off-line | Communication |
| Issues | Mindset | Popup | Integration | Drop the Ball |