| Facilitate | Granular | Buzz | Key Factor / Words | End to end |
| Non-Traditional Management | Deliverable[s] | Reconfigure | Double down | Streamline |
| Engage | Cross Sell | BULLSHIT BINGO (free square) | Heavy lifting | Network[ing] |
| Flexibility | Service Oriented | Go Live | Targeted | Metadata |
| Backward Compatible | Intellectual Property | Braindump | Negotiated | Exposure |