NegotiatedEmerging marketsElephant in the roomDifferentiationWalk the Talk
Niche[s]Benefit analysisData MiningElevator pitchPersonalization
Wow FactorClient Focus[ed]BULLSHIT BINGO
(free square)
Impact[ful]Real-Time
Fault TolerantTotal Cost of Ownership (TCO)Brand[ing]Web 2.0 / 3.0Objectives
RetentionEtched in StoneTouchpointsReturn on Investment (ROI)Solution(s)

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