| Brain Storm / Mind Shower | Process | Bottom Line | Vision statement | Braindump |
| Sales Driven | Brand[ing] | Real-Time | Revisit | Out Source |
| Cadence Call | Granular | BULLSHIT BINGO (free square) | Offline | Connectivity |
| Knowledge Base | Touchpoints | Out of the [Box | Loop] | Non-Traditional Management | Communication |
| Return on Investment (ROI) | Sustainable / Sustainability | Tasked | Re-engagement | Google Juice |