| High-Level | Bandwidth | Game Plan | Empower[ment] | Intellectual Property |
| Transformative | Ramp Up | Critical Path / Issue | ETA | Innovation / Innovated |
| Reinvigorate | Compelling | BULLSHIT BINGO (free square) | Road map | Reactivation |
| Web 2.0 / 3.0 | Band-aid | Total Quality [or] Quality Driven | Scope | Red Flag |
| Marketing / Promotional Collateral | Flexibility | Experiences | Optimization | Leverage |
| Buzz | Drill Down | On Board | Resource[s] | Go Public |
| Workshop | Reuse / Reusability | Game Plan | Utilize | Gap Analysis |
| Team Player | Ramp Up | BULLSHIT BINGO (free square) | Scenario[s] | Knowledge Transfer |
| Legacy | Objectives | Customer Facing | Double down | Communication |
| Empower[ment] | Leverage | Streamline | Profit[ability] | Strategic |