| Data Driven | Pushback | Restructuring | Quick win | Collaborate / Collaboration |
| Cross Sell | No-Brainer | Workshop | Ecosystem | Non-Traditional Management |
| Ramp Up | Metrics | BULLSHIT BINGO (free square) | Big Picture | Data Mining |
| Team Building | Top Of The Game | Aggregate | Monetize | Etched in Stone |
| Profit[ability] | Innovation / Innovated | Convergent | Sticky-ness | Tailwind[s] |
| Objectives | Level Playing Field | Upside | Offline | Optimization |
| Deploy | Agenda | Lead The Field / Occupy The Field | Call to Action | Marketing / Promotional Collateral |
| Robust | Eyeballs | BULLSHIT BINGO (free square) | Competitive | Think Outside the Box |
| Guidance | Performance | Workshop | Core Competency / Core Competencies | Mission Critical |
| Promotion | End to end | Red Flag | Key Factor / Words | Application Service Provider (ASP) |