| Prioritized | Think Outside the Box | Top Of The Game | Ownership | Brain Storm / Mind Shower |
| Facilitate | Negotiated | Bottom Line | Cross Sell | Portal |
| Drink the Kool-Aid | Market Leader | BULLSHIT BINGO (free square) | Value | Multitask[ing] |
| Best Practice | Hardball | Reach out | Off the Shelf | Conversion |
| Personalization | Followup | Convergent | Off-line | Upside |
| Impact[ful] | Hardball | New Economy | Call to Action | Reuse / Reusability |
| Go Live | B2B | Burn rate | Acquisition | Deploy |
| Moving/Going Forward | Traction | BULLSHIT BINGO (free square) | Back-end | Portfolio |
| Collaborate / Collaboration | Robust | Heavy lifting | Followup | Network[ing] |
| Raising the Bar | Knowledge Transfer | Action Item / Action It | High-Level | Advantage |