| Moving/Going Forward | Pipeline | Vertical Market | Elevator pitch | Scope |
| Cost | Wow Factor | Drill Down | Leadership | Run the Numbers |
| Profit[ability] | Popup | BULLSHIT BINGO (free square) | Cutting Edge | Capacity |
| Out of the [Box | Loop] | Action Item / Action It | Portfolio | Fast Track | Expectations |
| Team Player | Process | Prioritized | Go Live | New Economy |
| Performance | Go Live | Level Set | Granular | Level Playing Field |
| First to market | Synergy / Synergies | Vertical Market | Mission Critical | Profit[ability] |
| Streamline | Agenda | BULLSHIT BINGO (free square) | Conversation | Wow Factor |
| Client Focus[ed] | Call to Action | Reconfigure | Cross Sell | Strategy |
| Expectations | Automated | Laser-focused | Market Window | Diversity |