| Paradigm | Tasked | Market Leader | Knowledge Transfer | Tailwind[s] |
| Dashboard | Back to the drawing board | Leverage | Ball Park | Reverse Engineer |
| Advantage | Personalization | BULLSHIT BINGO (free square) | Capacity | In a Nutshell |
| Web 2.0 / 3.0 | Level Set | Success | Virtual / Virtualization | Critical Path / Issue |
| Road map | Lead The Field / Occupy The Field | Center of Excellence | Cascade Graph | Popup |
| Think Outside the Box | Google Juice | Omnichannel / Cross Channel | Non-Traditional Management | Hardball |
| 30,000 foot view | Performance | Network[ing] | Vision statement | Brain Storm / Mind Shower |
| Up to speed | Herding Cats | BULLSHIT BINGO (free square) | Action Item / Action It | Compelling |
| Synergy / Synergies | Cost | Portfolio | Cutting Edge | Legacy |
| Communication | That being said / Having said that | Downsize | Raising the Bar | Application Service Provider (ASP) |