| Up to speed | Viral | Prioritized | Granular | User Friendly |
| Market Window | On the back end | E-tailers | Scenario[s] | Aggregate |
| Pushback | Deliverable[s] | BULLSHIT BINGO (free square) | Reinvigorate | Call to Action |
| Patent | Capacity | Communication | Eyeballs | Dynamic |
| Hardball | Cadence Call | Vertical Market | Process | Asset[s] |
| Portal | Herding Cats | Personalization | Reactivation | No-Brainer |
| Secret sauce | Touch Base | Deep dive | Circle the wagons | Customer Facing |
| Granular | Restructuring | BULLSHIT BINGO (free square) | Level Set | Back-end |
| Eyeballs | Marketing / Promotional Collateral | Network[ing] | Business Opportunity | One Stop Shop |
| Negotiated | Demographic | Scenario[s] | Tailwind[s] | Milestone |