| Workshop | Intellectual Property | Customer Facing | Promotion | Customer Relationship Management (CRM) |
| Off Site Meeting | Team Player | Measurement | Connectivity | Compelling |
| Revisit | Competitive | BULLSHIT BINGO (free square) | Double down | Control Group |
| Touch Base | Conversion | Portal | Communication | Process |
| On Board | Timeline(s) | Strategize | Sticky-ness | Lean In |
| Mindset | Ownership | Policy[ies] | Win-win | Paradigm |
| Conversation | Cross Sell | Proactive | Scenario[s] | Prototype |
| Portfolio | Band-aid | BULLSHIT BINGO (free square) | Downsize | Reconfigure |
| Reverse Engineer | Fast Track | Network[ing] | Service Oriented | Drink the Kool-Aid |
| Compelling | Tailwind[s] | Upside | In a Nutshell | Scope |