| Upside | Process | Emerging markets | Mindset | Ownership |
| 30,000 foot view | Proactive | Network[ing] | Robust | Touchpoints |
| Connectivity | Discovery | BULLSHIT BINGO (free square) | Key Factor / Words | Heads up |
| Deadlines | On the back end | Compelling | Vertical Market | Out of the [Box | Loop] |
| Integration | Game Plan | Strategy | That being said / Having said that | Cascade Graph |
| Non-Traditional Management | Upside | Total Quality [or] Quality Driven | Herding Cats | Market Leader |
| New Economy | Reinvigorate | Out of the [Box | Loop] | Critical Path / Issue | On The Same Page |
| Team Player | Secret sauce | BULLSHIT BINGO (free square) | Value | Vertical Market |
| Retention | Gap Analysis | Reconfigure | Fast Track | Partner |
| Drop the Ball | Ramp Up | Deep dive | Experiences |