| Sticky-ness | Timeline(s) | Opportunity | Deadlines | Elephant in the room |
| Performance | Network[ing] | Revenue | High-Level | Double down |
| Goal oriented | Client Focus[ed] | BULLSHIT BINGO (free square) | Impact[ful] | Ball Park |
| Agenda | Grow | Sales Driven | Strategy | Negotiated |
| Back-end | Popup | Prototype | Asset[s] | Traction |
| Etched in Stone | Intellectual Property | Lean In | Cutting Edge | Eyeballs |
| Patent | Go Public | Mindset | Conversion | Reuse / Reusability |
| B2B | Reach out | BULLSHIT BINGO (free square) | Downsize | Scope |
| Team Player | Reswizzle | Application Service Provider (ASP) | Competitive | Raising the Bar |
| Walk the Talk | Focused | Objectives | Seamless | Sustainable / Sustainability |