| Win-win | Total Quality [or] Quality Driven | Landing Page[s] | Traction | Heads up |
| Fast Track | Data Driven | Prototype | Flexibility | Off-line |
| Relevance | Red Flag | BULLSHIT BINGO (free square) | Retention | Dashboard |
| Brain Storm / Mind Shower | Streamline | Think Outside the Box | Empower[ment] | Collaborate / Collaboration |
| Google Juice | Benchmark | Open Source | Bandwidth | Competitive |
| Perspective | Off the Shelf | Streamline | Process | Deploy |
| Ramp Up | Automated | Elevator pitch | E-business | Go Public |
| Guidance | Big Picture | BULLSHIT BINGO (free square) | Portal | Game Plan |
| Followup | Differentiation | Omnichannel / Cross Channel | Drop the Ball | Issues |
| Focused | Action Item / Action It | Due dilligence | Heavy lifting |