| Brain Storm / Mind Shower | Aggregate | Patent | Data Mining | Top down |
| Application Service Provider (ASP) | Cutting Edge | Revenue | Customer Oriented | Strategize |
| Google Juice | Out of the [Box | Loop] | BULLSHIT BINGO (free square) | Quick win | Experiences |
| Agenda | Due dilligence | Mind Share | Initial Assessment | Streamline |
| Profit[ability] | Ecosystem | Upside | Cost | Multitask[ing] |
| Workflow | Emerging markets | Flexibility | Back to the drawing board | Control Group |
| Total Quality [or] Quality Driven | Synergy / Synergies | Knowledge Base | Client Focus[ed] | Circle the wagons |
| Ownership | Differentiation | BULLSHIT BINGO (free square) | Up-Sell | Mind Share |
| Competitive | High-Level | One to one | E-tailers | Revisit |
| Seamless | Agenda | Targeted | Due dilligence | Upside |