| Bottom Line | Reactivation | Heads up | Cascade Graph | Partner |
| ETA | Out of the [Box | Loop] | Granular | Upside | Collaborate / Collaboration |
| Circle Back | Growth | BULLSHIT BINGO (free square) | Application Service Provider (ASP) | Streamline |
| Policy[ies] | Knowledge Transfer | Fault Tolerant | Team Building | Technologies |
| Profit[ability] | Robust | Segment | Relevance | Initial Assessment |
| Elevator pitch | Followup | Retention | Compelling | Reconfigure |
| User Friendly | Phase | Exposure | Go to market | Revenue |
| One Stop Shop | Band-aid | BULLSHIT BINGO (free square) | Statement of Work (SOW) | Robust |
| Client Focus[ed] | Reswizzle | Action Item / Action It | Proactive | Front Lines |
| Intellectual Property | Re-engagement | Measurement | On The Same Page | Niche[s] |