| Vision statement | Downsize | Benchmark | Bandwidth | Sales Driven |
| Niche[s] | Policy[ies] | Business Plan | Multitask[ing] | Agnostic |
| Call to Action | Hardball | BULLSHIT BINGO (free square) | At the end of the day | Wow Factor |
| On the back end | New Economy | Think Outside the Box | Value | Key Factor / Words |
| Reach out | Optimization | Promotion | Innovation / Innovated | Competitive |
| Project | Deep dive | Prototype | Collaborate / Collaboration | Cutting Edge |
| Out of the [Box | Loop] | Dynamic | Off Site Meeting | Monetize | Heavy lifting |
| Band-aid | That being said / Having said that | BULLSHIT BINGO (free square) | Customer Oriented | Knowledge Base |
| Partner | Conversion | Backward Compatible | Cascade Graph | Bandwidth |
| Marketing / Promotional Collateral | Up to speed | Go Live | Value | Circle the wagons |