| Bottom Line | Low-Hanging Fruit | Customer Service | Up to speed | Go to market |
| Customer Relationship Management (CRM) | Red Flag | Network[ing] | Double down | Knowledge Transfer |
| Non-Traditional Management | Tailwind[s] | BULLSHIT BINGO (free square) | Profit[ability] | B2B |
| Road map | Differentiation | Team Player | Discovery | Vertical Market |
| At the end of the day | Pushback | Restructuring | Go Live | Communication |
| Google Juice | Open Source | Benefit analysis | Competitive | Real-Time |
| Double down | Hardball | Omnichannel / Cross Channel | Diversity | Retention |
| Touchpoints | Cost | BULLSHIT BINGO (free square) | Key Factor / Words | Sales Driven |
| Basically | Prototype | User Friendly | Mission Critical | Red Flag |
| 30,000 foot view | One Stop Shop | Portal | Control Group |