| Strategize | Milestone | Granular | Benefit analysis | Hardball |
| User Friendly | No-Brainer | Network[ing] | Basically | Backward Compatible |
| Strategy | Back to the drawing board | BULLSHIT BINGO (free square) | Market Leader | Objectives |
| Innovation / Innovated | Aggregate | Empower[ment] | Patent | Reconfigure |
| Call to Action | Deliverable[s] | Burn rate | Acquisition | Optimization |
| Focused | Cutting Edge | Braindump | Road map | Buzz |
| E-business | Monoply | Customer Centric | Discovery | Empower[ment] |
| Impact[ful] | Partner | BULLSHIT BINGO (free square) | A-B Testing | Metadata |
| Content Management | Touch Base | Dynamic | Skill set(s) | Upside |
| Issues | Touchpoints | Sticky-ness | Quick win | Lead The Field / Occupy The Field |