| Reswizzle | Retention | One to one | Strategic | Growth |
| Out Source | Omnichannel / Cross Channel | Leverage | Business Opportunity | No-Brainer |
| First to market | Transformative | BULLSHIT BINGO (free square) | Reinvent[ing] the wheel | Knowledge Transfer |
| Dynamic | Center of Excellence | Go to market | Backward Compatible | Reconfigure |
| Synergy / Synergies | Cutting Edge | Monetize | Deliverable[s] | Low-Hanging Fruit |
| Functionality | 30,000 foot view | Deep dive | Off Site Meeting | Agenda |
| Reverse Engineer | Traction | Relevance | Streamline | Client Focus[ed] |
| Moving/Going Forward | Legacy | BULLSHIT BINGO (free square) | Deploy | Omnichannel / Cross Channel |
| Laser-focused | Band-aid | Best Practice | Restructuring | Advantage |
| Sustainable | Data Mining | Out Source | Measurement | Off the Shelf |