| Level Playing Field | Team Building | Total Quality [or] Quality Driven | Grow | Reconfigure |
| Data Driven | Benchmark | Monoply | Metrics | Landing Page[s] |
| Data Mining | Leadership | BULLSHIT BINGO (free square) | Sustainable / Sustainability | Reswizzle |
| Vision statement | Personalization | Facilitate | Burn rate | Best Practice |
| Eyeballs | Customer Service | Success | Application Service Provider (ASP) | Business Plan |
| Patent | Growth | Target Audience | Cutting Edge | Granular |
| Portfolio | Moving/Going Forward | Reinvent[ing] the wheel | Capacity | New Economy |
| Experiences | Landing Page[s] | BULLSHIT BINGO (free square) | E-commerce | Benefit analysis |
| ETA | Vision statement | Popup | Non-Traditional Management | Call to Action |
| Impact[ful] | Web 2.0 / 3.0 | Milestone | Integration | Project |