| Virtual / Virtualization | E-business | Agnostic | Monetize | Timeline(s) |
| Reach out | Deep dive | Bottom Line | Expectations | Best of Breed |
| Drink the Kool-Aid | On Board | BULLSHIT BINGO (free square) | Network[ing] | Convergent |
| Granular | Personalization | Dynamic | Gap Analysis | Burn rate |
| Niche[s] | Scale | Off-line | User Friendly | Targeted |
| Virtual / Virtualization | Aggregate | Drink the Kool-Aid | Offline | ETA |
| Robust | Mindset | Go Public | Automated | Targeted |
| Customer Relationship Management (CRM) | Win-win | BULLSHIT BINGO (free square) | Think Outside the Box | Expectations |
| Value | Collaborate / Collaboration | Experiences | Empower[ment] | Core Competency / Core Competencies |
| Downsize | Target Audience | Segment | New Economy | Quick win |