| Metrics | Double down | Growth | Relevance | Bottom Line |
| Back to the drawing board | Impact[ful] | Heads up | Basically | At the end of the day |
| Backward Compatible | B2B | BULLSHIT BINGO (free square) | Niche[s] | Partner |
| Cutting Edge | Drill Down | Green | Reverse Engineer | Game Plan |
| Workshop | Buzz | Real-Time | Reuse / Reusability | Team Player |
| Green | Paradigm | Reinvigorate | Content Management | Return on Investment (ROI) |
| Niche[s] | End to end | Optimization | Dashboard | Drink the Kool-Aid |
| Customer Facing | Eyeballs | BULLSHIT BINGO (free square) | Drill Down | Application Service Provider (ASP) |
| Network[ing] | Differentiation | B2B | Portfolio | Dynamic |
| Proactive | Reconfigure | Business Opportunity | Initial Assessment | Competitive |