| Differentiation | Game Plan | Profit[ability] | E-business | Business Plan |
| Demographic | Objectives | Partner | Laser-focused | Legacy |
| One Stop Shop | Challenge[s] | BULLSHIT BINGO (free square) | Bandwidth | First to market |
| Deep dive | Tailwind[s] | Proactive | Tasked | Network[ing] |
| Deadlines | Facilitate | Customer Oriented | Think Outside the Box | Cadence Call |