| Resource[s] | Proactive | Metrics | Reinvent[ing] the wheel | Action Item / Action It |
| Circle Back | Retention | Streamline | Vision statement | Acquisition |
| Downsize | Phase | BULLSHIT BINGO (free square) | Vertical Market | Hardball |
| On Board | Dynamic | Milestone | Network[ing] | |
| Targeted | Brand[ing] | Prioritized | Leverage | High-Level |