| Open Source | Top Of The Game | Mind Share | Circle the wagons | First to market |
| Grow | Revisit | Return on Investment (ROI) | Team Building | In a Nutshell |
| Strategy | Workshop | BULLSHIT BINGO (free square) | Go Public | Non-Traditional Management |
| Real-Time | Legacy | Heads up | Band-aid | Out of the [Box | Loop] |
| Run the Numbers | Exposure | Issues | Re-engagement | Partner |
| Omnichannel / Cross Channel | Road map | Total Quality [or] Quality Driven | Return on Investment (ROI) | Core Competency / Core Competencies |
| Reverse Engineer | Sustainable / Sustainability | Negotiated | On Board | Bottom Line |
| E-business | Tasked | BULLSHIT BINGO (free square) | Raising the Bar | Mission Critical |
| Impact[ful] | Off the Shelf | Level Set | Soup to nuts 24/7 | Run the Numbers |
| Capacity | Secret sauce | Exposure | Engage |