| Tasked | Omnichannel / Cross Channel | Hardball | Mindset | Patent |
| Strategy | Acquisition | Goal[s] | Return on Investment (ROI) | Eyeballs |
| Team Building | Skill set(s) | BULLSHIT BINGO (free square) | Strategize | Pushback |
| E-tailers | Think Outside the Box | Marketing / Promotional Collateral | Cascade Graph | Etched in Stone |
| Critical Path / Issue | Braindump | Ecosystem | Brain Storm / Mind Shower | ETA |
| Heads up | Knowledge Base | Phase | Action Item / Action It | Solution(s) |
| Functionality | Partner | One Stop Shop | Reconfigure | Client Focus[ed] |
| Brand[ing] | Content Management | BULLSHIT BINGO (free square) | Herding Cats | Seamless |
| Convergent | Leverage | Prioritized | Band-aid | Customer Service |
| Conversion | Revisit | Time to Market | Big Picture | Revenue |