| Metadata | Reinvigorate | Mindset | Raising the Bar | Sales Driven |
| Ramp Up | Exposure | Workflow | Conversion | Promotion |
| Impact[ful] | Network[ing] | BULLSHIT BINGO (free square) | Opportunity | B2B |
| Offline | Elephant in the room | Deadlines | ETA | One to one |
| Benefit analysis | Green | Off-line | Relevance | Critical Path / Issue |
| Reactivation | Reswizzle | High-Level | Diversity | Front Lines |
| Reverse Engineer | Project | Conversation | Technologies | Offline |
| Timeline(s) | Search Engine Optimization | BULLSHIT BINGO (free square) | Real-Time | User Friendly |
| Tasked | Metrics | Solution(s) | Portal | E-business |
| Cutting Edge | Reconfigure | Best Practice | Transformative | Customer Facing |