| Real-Time | Workflow | Knowledge Transfer | Statement of Work (SOW) | Relevance |
| Profit[ability] | Integration | Action Item / Action It | Level Set | Exposure |
| Best of Breed | Target Audience | BULLSHIT BINGO (free square) | Off-line | Skill set(s) |
| Data Mining | Reuse / Reusability | Vision statement | Retention | Sustainable / Sustainability |
| Reswizzle | Buzz | Revisit | Top down | Technologies |
| Fast Track | Leverage | Landing Page[s] | Deep dive | Relevance |
| Drill Down | Back-end | Reinvigorate | Circle the wagons | Braindump |
| Quick win | Objectives | BULLSHIT BINGO (free square) | Eyeballs | Omnichannel / Cross Channel |
| Off Site Meeting | Elephant in the room | Synergy / Synergies | Cross Sell | Paradigm |
| Guidance | Customer Facing | Expectations | Discovery | Out Source |