| Popup | Convergent | Bottom Line | One Stop Shop | Viral |
| Brand[ing] | Customer Relationship Management (CRM) | Target Audience | 30,000 foot view | Burn rate |
| Partner | Mind Share | BULLSHIT BINGO (free square) | Vertical Market | Scale |
| Emerging markets | Guidance | First to market | Intellectual Property | Out of the [Box | Loop] |
| Client Focus[ed] | Metrics | Open Source | Reach out | Real-Time |
| Client Focus[ed] | Phase | Wow Factor | Capacity | Negotiated |
| Team Building | Omnichannel / Cross Channel | Heads up | On the back end | Solution(s) |
| Portfolio | Data Mining | BULLSHIT BINGO (free square) | Ecosystem | Landing Page[s] |
| Initial Assessment | E-business | Customer Oriented | Perspective | Circle Back |
| Offline | Mind Share | Experiences | Viral | Legacy |