| Popup | Agenda | Workflow | Heavy lifting | Performance |
| Aggregate | Seamless | Customer Oriented | Critical Path / Issue | Value |
| Total Quality [or] Quality Driven | Phase | BULLSHIT BINGO (free square) | Bottom Line | Total Cost of Ownership (TCO) |
| Omnichannel / Cross Channel | Prototype | Strategic | Restructuring | E-commerce |
| Pipeline | Profit[ability] | Deploy | Diversity | Collaborate / Collaboration |
| Timeline(s) | Win-win | Portfolio | Herding Cats | Business Plan |
| Restructuring | Diversity | Agenda | Personalization | Mind Share |
| B2B | Backward Compatible | BULLSHIT BINGO (free square) | Action Item / Action It | Omnichannel / Cross Channel |
| Pipeline | Target Audience | Partner | Reactivation | Collaborate / Collaboration |
| Etched in Stone | Ball Park | Negotiated | Patent | Solution(s) |