| Walk the Talk | Strategic | First to market | Multitask[ing] | Green |
| Patent | Skill set(s) | Initial Assessment | Content Management | Key Factor / Words |
| Elephant in the room | Mind Share | BULLSHIT BINGO (free square) | Mission Critical | Sustainable / Sustainability |
| Statement of Work (SOW) | Empower[ment] | Scenario[s] | Tasked | One Stop Shop |
| Agenda | Etched in Stone | Ownership | Non-Traditional Management | Soup to nuts 24/7 |
| Sustainable | Etched in Stone | Target Audience | Call to Action | In a Nutshell |
| Knowledge Transfer | Braindump | ETA | Deploy | Due dilligence |
| Reach out | Knowledge Base | BULLSHIT BINGO (free square) | Cost | Big Picture |
| Initial Assessment | Raising the Bar | Partner | Web 2.0 / 3.0 | Leverage |
| Prototype | Strategize | Off the Shelf | Traction | Road map |