| Sustainable / Sustainability | Best Practice | Demographic | Service Oriented | Measurement |
| Landing Page[s] | Strategic | Pushback | Paradigm | Out of the [Box | Loop] |
| Strategize | Critical Path / Issue | BULLSHIT BINGO (free square) | Cadence Call | Dynamic |
| Omnichannel / Cross Channel | Seamless | Eyeballs | Up-Sell | Resource[s] |
| Portal | Multitask[ing] | Drill Down | Basically | Time to Market |
| Challenge[s] | Patent | Mind Share | Core Competency / Core Competencies | Quick win |
| Functionality | Synergy / Synergies | Project | Connectivity | Legacy |
| Non-Traditional Management | Guidance | BULLSHIT BINGO (free square) | Customer Facing | Best Practice |
| Drink the Kool-Aid | Up-Sell | Green | Dynamic | Level Playing Field |
| Best of Breed | Opportunity | Intellectual Property | Pushback | Omnichannel / Cross Channel |