| Issues | Challenge[s] | Initial Assessment | Service Oriented | Revisit |
| Cascade Graph | Burn rate | Synergy / Synergies | Business Plan | Prioritized |
| Gap Analysis | Automated | BULLSHIT BINGO (free square) | That being said / Having said that | Performance |
| Personalization | Level Playing Field | Workflow | Reverse Engineer | Non-Traditional Management |
| Discovery | Reinvigorate | Buzz | Segment | Herding Cats |
| Due dilligence | Elephant in the room | Challenge[s] | Heavy lifting | Targeted |
| Portal | Deep dive | Monoply | ETA | Game Plan |
| Top Of The Game | Leverage | BULLSHIT BINGO (free square) | On Board | Basically |
| Go Public | User Friendly | Win-win | Impact[ful] | Low-Hanging Fruit |
| Collaborate / Collaboration | Acquisition | Revisit | Red Flag | Buzz |