| Data Warehouse | Ingestion | Data Lake | The Cloud | Internet of Things |
| ETL | Dark Data | Machine Learning | Reporting | Business Intelligence (BI) |
| Governance | Privacy | BIG DATA BINGO (free square) | Predictive Analytics | Data Modeling |
| Unstructured Data | Big Data | Real-time | Dashboard | In-Memory |
| Descriptive Analytics | Data Visualization | Data Scientist | Columnar | NoSQL |
| Data Scientist | Unstructured Data | Reporting | Ingestion | The Cloud |
| Columnar | Machine Learning | Data Visualization | Data Lake | In-Memory |
| Privacy | Predictive Analytics | BIG DATA BINGO (free square) | Data Modeling | Dark Data |
| Internet of Things | Governance | Datamart | Descriptive Analytics | NoSQL |
| Big Data | Hadoop | Real-time | Business Intelligence (BI) | ETL |