| Production Request | Display | In-column | Greeking | Creative Brief |
| Forced Buy | Tagline | Tear Sheets | Account Executive | Branding |
| Campaign | Click Through Rate | ADVERTISING BINGO (free square) | Advertorial | Splash Page |
| Media Kit | Reach | Rate Card | Banner | Soft Sell |
| Media Buy | Copywriting | Request for Proposal (RFP) | Return on Investment (ROI) | Frequency |
| Branding | Tear Sheets | Media Kit | Banner | Media Buy |
| Forced Buy | Reach | Greeking | Creative Brief | Return on Investment (ROI) |
| Creative Director | Impressions | ADVERTISING BINGO (free square) | Copywriting | In-column |
| Splash Page | Advertorial | Tagline | Campaign | Rate Card |
| Account Executive | Frequency | Click Through Rate | Request for Proposal (RFP) | Display |