| Greeking | Reach | In-column | Copywriting | Branding |
| Creative Brief | Account Executive | Tagline | Request for Proposal (RFP) | Click Through Rate |
| Banner | Display | ADVERTISING BINGO (free square) | Media Kit | Impressions |
| Tear Sheets | Media Buy | Forced Buy | Creative Director | Frequency |
| Campaign | Production Request | Splash Page | Return on Investment (ROI) | Advertorial |
| Production Request | Frequency | Creative Brief | Campaign | Tagline |
| Branding | Greeking | Creative Director | Impressions | Tear Sheets |
| In-column | Reach | ADVERTISING BINGO (free square) | Copywriting | Request for Proposal (RFP) |
| Banner | Advertorial | Account Executive | Rate Card | Media Kit |
| Click Through Rate | Splash Page | Soft Sell | Forced Buy | Display |