| In-column | Account Executive | Rate Card | Branding | Advertorial |
| Splash Page | Tear Sheets | Click Through Rate | Campaign | Soft Sell |
| Forced Buy | Impressions | ADVERTISING BINGO (free square) | Creative Brief | Frequency |
| Media Buy | Request for Proposal (RFP) | Copywriting | Display | Tagline |
| Creative Director | Greeking | Banner | Reach | Media Kit |
| Campaign | Account Executive | Forced Buy | Rate Card | Reach |
| Display | Request for Proposal (RFP) | Creative Brief | Return on Investment (ROI) | Media Buy |
| In-column | Frequency | ADVERTISING BINGO (free square) | Greeking | Banner |
| Branding | Tear Sheets | Advertorial | Impressions | Production Request |
| Click Through Rate | Creative Director | Media Kit | Copywriting | Soft Sell |