| Request for Proposal (RFP) | Tear Sheets | Reach | Banner | Splash Page |
| Advertorial | Media Kit | Return on Investment (ROI) | Tagline | In-column |
| Creative Director | Creative Brief | ADVERTISING BINGO (free square) | Copywriting | Greeking |
| Impressions | Soft Sell | Display | Production Request | Account Executive |
| Frequency | Forced Buy | Rate Card | Campaign | Media Buy |
| Production Request | Tear Sheets | Click Through Rate | Reach | Media Buy |
| Banner | Creative Director | Greeking | Branding | Media Kit |
| Campaign | Frequency | ADVERTISING BINGO (free square) | Splash Page | Rate Card |
| Request for Proposal (RFP) | Advertorial | Soft Sell | In-column | Tagline |
| Impressions | Account Executive | Return on Investment (ROI) | Creative Brief | Display |