| Core Competency / Core Competencies | Conversation | Lead The Field / Occupy The Field | Game Plan | Sales Driven |
| Critical Path / Issue | Up to speed | Bottom Line | Strategic | Level Set |
| Client Focus[ed] | Walk the Talk | BUZZWORD BINGO (free square) | ETA | Prototype |
| Reinvigorate | Knowledge Transfer | Gap Analysis | Herding Cats | Skill set(s) |
| Discovery | Out Source | Lean In | Eyeballs | Center of Excellence |