| Capacity | Web 2.0 / 3.0 | Segment | Level Set | Knowledge Base |
| Time to Market | Real-Time | Band-aid | Heads up | Customer Oriented |
| Bandwidth | Revisit | BUZZWORD BINGO (free square) | Ownership | Herding Cats |
| Application Service Provider (ASP) | Granular | Offline | Top Of The Game | End to end |
| Perspective | Client Focus[ed] | Challenge[s] | Legacy | No-Brainer |