| Basically | Braindump | Touch Base | Collaborate / Collaboration | Laser-focused |
| Scenario[s] | Game Plan | That being said / Having said that | Prioritized | Restructuring |
| Vertical Market | Personalization | BUZZWORD BINGO (free square) | Partner | Client Focus[ed] |
| Measurement | Gap Analysis | Portal | Search Engine Optimization | Reactivation |
| Convergent | Customer Facing | Proactive | Opportunity | Project |