| Resource[s] | First to market | Prioritized | Client Focus[ed] | Intellectual Property |
| Followup | Upside | Ownership | B2B | E-business |
| Out of the [Box | Loop] | Off-line | BUZZWORD BINGO (free square) | Market Leader | Knowledge Transfer |
| In a Nutshell | Circle Back | Braindump | Deadlines | Out Source |
| Application Service Provider (ASP) | Sustainable | Paradigm | Key Factor / Words | Band-aid |