| User Friendly | Functionality | Real-Time | Control Group | Think Outside the Box |
| Process | Revisit | Niche[s] | Conversion | Secret sauce |
| Synergy / Synergies | Patent | BUZZWORD BINGO (free square) | Action Item / Action It | Optimization |
| Ramp Up | Value | Prototype | Customer Relationship Management (CRM) | Reverse Engineer |
| Band-aid | Road map | Objectives | Team Player | Team Building |