| Bandwidth | Reuse / Reusability | Agenda | Empower[ment] | Skill set(s) |
| One Stop Shop | Retention | Experiences | Level Playing Field | |
| Communication | Emerging markets | BUZZWORD BINGO (free square) | Timeline(s) | Market Window |
| Omnichannel / Cross Channel | Network[ing] | Data Mining | Bottom Line | Promotion |
| Band-aid | ETA | Integration | Benchmark | Granular |
| Mission Critical | Buzz | Eyeballs | Red Flag | Center of Excellence |
| Control Group | Ball Park | Relevance | Targeted | Portal |
| Cascade Graph | Conversion | BUZZWORD BINGO (free square) | Competitive | Customer Centric |
| Best of Breed | Policy[ies] | Drill Down | Scenario[s] | Tailwind[s] |
| Market Leader | Braindump | Core Competency / Core Competencies | Statement of Work (SOW) | High-Level |