| Tailwind[s] | Metadata | Timeline(s) | Aggregate | High-Level |
| Scale | One to one | Green | Back-end | |
| Customer Facing | Mindset | BUZZWORD BINGO (free square) | Partner | Customer Oriented |
| Viral | Strategize | Sticky-ness | ETA | Customer Service |
| Promotion | Prototype | Raising the Bar | B2B | Personalization |
| Customer Facing | Knowledge Base | Monoply | Level Playing Field | Sticky-ness |
| Sustainable | Burn rate | Scale | Agenda | Reactivation |
| Vertical Market | Engage | BUZZWORD BINGO (free square) | New Economy | Total Cost of Ownership (TCO) |
| Sustainable / Sustainability | Reuse / Reusability | Go to market | Upside | Herding Cats |
| Backward Compatible | Seamless | Drink the Kool-Aid | Acquisition | Portal |