| Moving/Going Forward | Streamline | Customer Centric | Deep dive | Niche[s] |
| Total Quality [or] Quality Driven | Deadlines | Knowledge Transfer | Service Oriented | Scope |
| Differentiation | Scale | BUZZWORD BINGO (free square) | Measurement | Demographic |
| Business Opportunity | First to market | Back to the drawing board | Offline | Challenge[s] |
| Reactivation | Ball Park | Profit[ability] | Initial Assessment | Goal oriented |
| Conversation | Reuse / Reusability | Target Audience | Revenue | ETA |
| Deadlines | Etched in Stone | Success | Backward Compatible | Ecosystem |
| High-Level | Solution(s) | BUZZWORD BINGO (free square) | Prototype | Circle the wagons |
| Customer Oriented | Web 2.0 / 3.0 | Center of Excellence | Popup | Growth |
| Innovation / Innovated | Burn rate | Flexibility | Back to the drawing board | Leadership |