| Off the Shelf | Double down | Milestone | Cost | Basically |
| Business Opportunity | Drink the Kool-Aid | Leverage | Virtual / Virtualization | Strategy |
| Service Oriented | Deep dive | BUZZWORD BINGO (free square) | Fast Track | Business Plan |
| Technologies | On Board | Compelling | Hardball | Diversity |
| Intellectual Property | Total Quality [or] Quality Driven | Expectations | Competitive | Retention |
| Opportunity | Collaborate / Collaboration | Brain Storm / Mind Shower | Benchmark | Critical Path / Issue |
| Reswizzle | Lead The Field / Occupy The Field | Road map | End to end | Diversity |
| Process | Streamline | BUZZWORD BINGO (free square) | E-business | Scale |
| Metadata | Return on Investment (ROI) | Goal[s] | Up to speed | Deliverable[s] |
| Dashboard | Statement of Work (SOW) | Reinvigorate | Drop the Ball | Ramp Up |