| Patent | Deadlines | Level Playing Field | Leverage | Deep dive |
| Fast Track | Initial Assessment | Promotion | Agenda | Go Live |
| Knowledge Base | Double down | BUZZWORD BINGO (free square) | Facilitate | Best Practice |
| Touchpoints | Reswizzle | Benefit analysis | Out Source | Eyeballs |
| Measurement | Pipeline | Cadence Call | Moving/Going Forward | Reach out |
| No-Brainer | Top Of The Game | Relevance | Customer Oriented | Patent |
| Value | Reuse / Reusability | Segment | E-business | Burn rate |
| Flexibility | Growth | BUZZWORD BINGO (free square) | Reach out | Double down |
| Dashboard | Agenda | Acquisition | E-commerce | Market Leader |
| Non-Traditional Management | Web 2.0 / 3.0 | Core Competency / Core Competencies | Cascade Graph | Braindump |