| High-Level | ETA | Web 2.0 / 3.0 | Backward Compatible | Laser-focused |
| Re-engagement | Prototype | New Economy | Impact[ful] | Asset[s] |
| Basically | Back to the drawing board | BUZZWORD BINGO (free square) | Total Cost of Ownership (TCO) | Search Engine Optimization |
| Strategize | Hardball | Acquisition | Opportunity | Sustainable |
| Utilize | Proactive | Top down | Dashboard | Ramp Up |
| Brand[ing] | Objectives | Ball Park | On Board | Bottom up |
| Gap Analysis | Cadence Call | Integration | Upside | Focused |
| Walk the Talk | Robust | BUZZWORD BINGO (free square) | Reuse / Reusability | E-tailers |
| Followup | Skill set(s) | Web 2.0 / 3.0 | Compelling | Workflow |
| Benefit analysis | Policy[ies] | Front Lines | Collaborate / Collaboration | Partner |