| Flexibility | Benchmark | Empower[ment] | Vision statement | Traction |
| Go Live | Game Plan | E-tailers | Cross Sell | Think Outside the Box |
| Market Leader | Off Site Meeting | BUZZWORD BINGO (free square) | Basically | Negotiated |
| Monoply | Streamline | Utilize | Functionality | Win-win |
| Value | E-commerce | Automated | Bottom Line | Diversity |
| Empower[ment] | Portal | Scenario[s] | Objectives | Vertical Market |
| Scope | Paradigm | Back-end | Top Of The Game | Touch Base |
| Sales Driven | Exposure | BUZZWORD BINGO (free square) | Impact[ful] | Synergy / Synergies |
| Heavy lifting | Bottom Line | Technologies | Brand[ing] | E-commerce |
| Control Group | Think Outside the Box | Competitive | Etched in Stone | Web 2.0 / 3.0 |