| Back-end | User Friendly | Omnichannel / Cross Channel | Agenda | Due dilligence |
| Drop the Ball | Scenario[s] | Sales Driven | Benchmark | One to one |
| Portal | Profit[ability] | BUZZWORD BINGO (free square) | Experiences | Strategy |
| No-Brainer | Sticky-ness | Reconfigure | Content Management | Deliverable[s] |
| Promotion | Portfolio | Goal[s] | Pipeline | Web 2.0 / 3.0 |
| Elephant in the room | Core Competency / Core Competencies | Back-end | Followup | Conversion |
| Etched in Stone | Sustainable / Sustainability | Lean In | Ecosystem | Cost |
| Solution(s) | That being said / Having said that | BUZZWORD BINGO (free square) | Return on Investment (ROI) | Virtual / Virtualization |
| Cutting Edge | Emerging markets | Paradigm | Relevance | Utilize |
| Facilitate | Network[ing] | Growth | Challenge[s] | Promotion |