| Raising the Bar | Empower[ment] | Eyeballs | Green | On Board |
| In a Nutshell | Discovery | Promotion | Relevance | Up to speed |
| Burn rate | Etched in Stone | BUZZWORD BINGO (free square) | Off Site Meeting | Cascade Graph |
| Customer Facing | Best of Breed | Sales Driven | Market Window | Cost |
| Dynamic | Guidance | Team Building | Strategy | Facilitate |
| Followup | Facilitate | Capacity | Aggregate | Profit[ability] |
| Reswizzle | Automated | Dashboard | Customer Facing | Backward Compatible |
| Content Management | Touchpoints | BUZZWORD BINGO (free square) | Soup to nuts 24/7 | User Friendly |
| Convergent | Team Player | Measurement | Run it up the flagpole | Moving/Going Forward |
| Upside | Up to speed | Non-Traditional Management | Business Opportunity | Critical Path / Issue |