| Resource[s] | Utilize | Conversion | Asset[s] | Eyeballs |
| Team Player | Functionality | Seamless | Grow | Sustainable |
| Core Competency / Core Competencies | Optimization | BUZZWORD BINGO (free square) | Customer Centric | Profit[ability] |
| Google Juice | Intellectual Property | Integration | Monoply | Customer Service |
| At the end of the day | Soup to nuts 24/7 | Call to Action | Ownership | Off Site Meeting |
| Strategize | Basically | Soup to nuts 24/7 | Objectives | ETA |
| Relevance | Braindump | Performance | Metadata | First to market |
| Engage | Off Site Meeting | BUZZWORD BINGO (free square) | Compelling | Up to speed |
| Green | Automated | Growth | Go Public | Asset[s] |
| Off-line | Monoply | Profit[ability] | One Stop Shop | Guidance |