| Low-Hanging Fruit | Application Service Provider (ASP) | At the end of the day | Viral | Eyeballs |
| Touchpoints | One Stop Shop | Landing Page[s] | Level Playing Field | Process |
| Prototype | Cost | BUZZWORD BINGO (free square) | Up to speed | Empower[ment] |
| Performance | Tailwind[s] | Restructuring | Brand[ing] | Diversity |
| Level Set | Metadata | Objectives | Agenda | Non-Traditional Management |
| Patent | Prototype | Synergy / Synergies | Portal | Low-Hanging Fruit |
| Double down | Goal oriented | Differentiation | Followup | Marketing / Promotional Collateral |
| Expectations | Ball Park | BUZZWORD BINGO (free square) | Ecosystem | |
| E-tailers | User Friendly | Bottom Line | 30,000 foot view | One Stop Shop |
| Monetize | Call to Action | That being said / Having said that | Competitive | Communication |