| Win-win | Total Cost of Ownership (TCO) | Return on Investment (ROI) | Front Lines | Go Live |
| Lead The Field / Occupy The Field | Gap Analysis | Tailwind[s] | Discovery | |
| Game Plan | Pipeline | BUZZWORD BINGO (free square) | Bottom up | Experiences |
| Back to the drawing board | Relevance | Bottom Line | Reinvigorate | That being said / Having said that |
| Burn rate | Non-Traditional Management | Prioritized | Hardball | Marketing / Promotional Collateral |
| Discovery | Best Practice | Success | Ball Park | Drill Down |
| Due dilligence | On the back end | Reinvent[ing] the wheel | Customer Facing | Targeted |
| Proactive | Top Of The Game | BUZZWORD BINGO (free square) | Knowledge Base | |
| Circle Back | Patent | One to one | Technologies | Deploy |
| Out Source | Target Audience | Run it up the flagpole | Cadence Call | Up to speed |