| Experiences | Reinvent[ing] the wheel | Conversion | Engage | Integration |
| Portfolio | Advantage | Leverage | Google Juice | Time to Market |
| Patent | Service Oriented | BUZZWORD BINGO (free square) | Target Audience | Competitive |
| Offline | Objectives | Targeted | Resource[s] | New Economy |
| Aggregate | Gap Analysis | Scope | Go to market | B2B |
| End to end | Return on Investment (ROI) | Marketing / Promotional Collateral | Strategic | Basically |
| Reverse Engineer | Go Live | Collaborate / Collaboration | Growth | Customer Centric |
| Heads up | Deadlines | BUZZWORD BINGO (free square) | Ramp Up | Portal |
| Segment | Cadence Call | Customer Relationship Management (CRM) | Critical Path / Issue | At the end of the day |
| Popup | Reach out | Proactive | Convergent | Capacity |