| Connectivity | Multitask[ing] | Opportunity | Viral | Monetize |
| Paradigm | Etched in Stone | High-Level | Tasked | Knowledge Transfer |
| E-commerce | Lean In | BUZZWORD BINGO (free square) | Red Flag | Go Live |
| E-tailers | Level Set | Laser-focused | Top Of The Game | Personalization |
| Backward Compatible | Search Engine Optimization | Total Cost of Ownership (TCO) | Phase | Touch Base |
| First to market | Reverse Engineer | Web 2.0 / 3.0 | Call to Action | |
| Circle Back | Up-Sell | Market Window | Collaborate / Collaboration | Cadence Call |
| Front Lines | Scenario[s] | BUZZWORD BINGO (free square) | Paradigm | Total Quality [or] Quality Driven |
| Performance | Cost | Acquisition | Competitive | Brand[ing] |
| Best of Breed | Growth | Strategic | On The Same Page | On the back end |