| High-Level | Statement of Work (SOW) | Timeline(s) | Empower[ment] | Cascade Graph |
| On the back end | Robust | Benchmark | Game Plan | End to end |
| Google Juice | Workflow | BUZZWORD BINGO (free square) | Cost | Seamless |
| Promotion | Key Factor / Words | Flexibility | Knowledge Transfer | Prioritized |
| That being said / Having said that | Vertical Market | Customer Centric | Network[ing] | Virtual / Virtualization |
| Project | Data Driven | ETA | Innovation / Innovated | 30,000 foot view |
| Virtual / Virtualization | Data Mining | Brand[ing] | Intellectual Property | Segment |
| Pipeline | Best of Breed | BUZZWORD BINGO (free square) | Eyeballs | Raising the Bar |
| Content Management | Reach out | Grow | Profit[ability] | Heads up |
| Conversion | Hardball | Cutting Edge | Fast Track | Google Juice |