| Differentiation | Optimization | Automated | Integration | Touchpoints |
| On The Same Page | Deploy | Game Plan | B2B | Portfolio |
| Synergy / Synergies | Patent | BUZZWORD BINGO (free square) | 30,000 foot view | Cost |
| Virtual / Virtualization | Customer Centric | Re-engagement | Sustainable | Gap Analysis |
| Metadata | Up to speed | Targeted | Traction | Off the Shelf |
| Granular | E-commerce | Tasked | Focused | Target Audience |
| That being said / Having said that | Skill set(s) | Dashboard | Core Competency / Core Competencies | Strategic |
| Followup | Targeted | BUZZWORD BINGO (free square) | Data Mining | ETA |
| Performance | Portfolio | Bandwidth | Innovation / Innovated | Ramp Up |
| Customer Centric | Objectives | Multitask[ing] | Streamline | Measurement |