| Timeline(s) | Brain Storm / Mind Shower | Reactivation | Heavy lifting | Non-Traditional Management |
| Perspective | Legacy | Metadata | Customer Facing | Core Competency / Core Competencies |
| Best Practice | Issues | BUZZWORD BINGO (free square) | Strategy | Pushback |
| Customer Relationship Management (CRM) | Workflow | Turnkey | Moving/Going Forward | Customer Service |
| Cost | Project | Aggregate | Asset[s] | Business Opportunity |
| Partner | Workflow | Off the Shelf | New Economy | Landing Page[s] |
| Back-end | Revenue | ETA | Conversion | Drink the Kool-Aid |
| Relevance | E-commerce | BUZZWORD BINGO (free square) | Virtual / Virtualization | Asset[s] |
| Real-Time | Benchmark | Portal | Value | Action Item / Action It |
| Tasked | Go Live | Project | Reverse Engineer | Perspective |