| Drop the Ball | Bottom Line | Benchmark | Lead The Field / Occupy The Field | Out Source |
| Perspective | Granular | First to market | Walk the Talk | Up to speed |
| Customer Relationship Management (CRM) | BUZZWORD BINGO (free square) | One Stop Shop | Pushback | |
| Communication | Experiences | Core Competency / Core Competencies | Discovery | Skill set(s) |
| At the end of the day | Conversation | Goal oriented | Knowledge Base | Win-win |
| Vertical Market | Utilize | Agnostic | Aggregate | Discovery |
| Cost | Metrics | Elephant in the room | Robust | Success |
| Heads up | No-Brainer | BUZZWORD BINGO (free square) | Agenda | Leverage |
| Upside | Reconfigure | Goal[s] | Landing Page[s] | Customer Service |
| Perspective | Revenue | Quick win | Compelling | Proactive |