| Cadence Call | New Economy | Go to market | Portfolio | Ball Park |
| Reuse / Reusability | Transformative | Ramp Up | On The Same Page | Web 2.0 / 3.0 |
| Resource[s] | Game Plan | BUZZWORD BINGO (free square) | Reinvent[ing] the wheel | Legacy |
| Best of Breed | Up to speed | Reswizzle | Technologies | Business Opportunity |
| Growth | Low-Hanging Fruit | Eyeballs | Deploy |
| Scenario[s] | Drill Down | Open Source | Cadence Call | Impact[ful] |
| Ownership | Sticky-ness | Utilize | Capacity | Relevance |
| Advantage | Vertical Market | BUZZWORD BINGO (free square) | Bandwidth | Network[ing] |
| Herding Cats | Phase | Prioritized | Paradigm | Customer Facing |
| Marketing / Promotional Collateral | E-business | Backward Compatible | Heavy lifting | Application Service Provider (ASP) |