| Process | Walk the Talk | Scale | Due dilligence | Deep dive |
| Strategize | Cadence Call | Transformative | Targeted | Offline |
| Basically | Secret sauce | BUZZWORD BINGO (free square) | Multitask[ing] | Win-win |
| Core Competency / Core Competencies | Business Opportunity | E-business | Expectations | Discovery |
| First to market | Level Playing Field | Advantage | Data Mining | Reconfigure |
| Niche[s] | Herding Cats | Reconfigure | Turnkey | Scope |
| Communication | Green | Timeline(s) | Personalization | Team Building |
| Heavy lifting | Drink the Kool-Aid | BUZZWORD BINGO (free square) | Non-Traditional Management | Perspective |
| Return on Investment (ROI) | Open Source | Data Driven | Portfolio | Red Flag |
| Multitask[ing] | Dynamic | Performance | Asset[s] | Emerging markets |