| Reverse Engineer | Drink the Kool-Aid | Strategize | Bottom up | Prioritized |
| Grow | Scale | Backward Compatible | E-commerce | Key Factor / Words |
| Green | Content Management | BUZZWORD BINGO (free square) | Big Picture | Performance |
| Dashboard | Upside | Restructuring | Action Item / Action It | Total Quality [or] Quality Driven |
| Transformative | Capacity | Cutting Edge | Experiences | Policy[ies] |
| Prioritized | Utilize | Drill Down | Intellectual Property | Challenge[s] |
| Project | Measurement | Capacity | Go Public | Landing Page[s] |
| Strategize | Sticky-ness | BUZZWORD BINGO (free square) | Top Of The Game | Off the Shelf |
| Streamline | Performance | Demographic | Moving/Going Forward | Customer Facing |
| Seamless | Engage | Reactivation | Experiences | Robust |