| Lead The Field / Occupy The Field | Go Live | Proactive | Deadlines | Lean In |
| Strategic | Landing Page[s] | Basically | Mind Share | Transformative |
| Off Site Meeting | B2B | BUZZWORD BINGO (free square) | Agnostic | Prioritized |
| Scope | Customer Service | Conversation | Deep dive | Focused |
| Braindump | Client Focus[ed] | Multitask[ing] | A-B Testing | Partner |
| Seamless | Omnichannel / Cross Channel | Benchmark | Go Live | Scale |
| Profit[ability] | Content Management | Optimization | Client Focus[ed] | Tailwind[s] |
| In a Nutshell | Ecosystem | BUZZWORD BINGO (free square) | Fault Tolerant | Eyeballs |
| Band-aid | Heavy lifting | Partner | Strategize | Expectations |
| Offline | Leadership | E-tailers | Team Building | Cutting Edge |