| Profit[ability] | Touchpoints | End to end | Revenue | Ramp Up |
| Dashboard | Green | At the end of the day | Sticky-ness | Elevator pitch |
| Experiences | Out of the [Box | Loop] | BUZZWORD BINGO (free square) | Control Group | Sustainable / Sustainability |
| Facilitate | Prioritized | Expectations | Road map | Proactive |
| A-B Testing | Grow | Raising the Bar | Fast Track | Paradigm |
| Knowledge Transfer | Portfolio | Reinvent[ing] the wheel | Strategize | Aggregate |
| Up-Sell | Business Plan | Flexibility | Customer Oriented | |
| Capacity | Initial Assessment | BUZZWORD BINGO (free square) | Growth | Application Service Provider (ASP) |
| Total Cost of Ownership (TCO) | Target Audience | Off Site Meeting | New Economy | Quick win |
| Go Live | No-Brainer | Elephant in the room | Conversation | Synergy / Synergies |