| E-tailers | Seamless | Guidance | Automated | E-business |
| Go Public | One Stop Shop | Etched in Stone | Value | Downsize |
| Monetize | Scope | BUZZWORD BINGO (free square) | Traction | Agnostic |
| Out of the [Box | Loop] | Hardball | Offline | Level Set | Success |
| Innovation / Innovated | Grow | Convergent | On The Same Page | Knowledge Base |
| Win-win | Empower[ment] | Acquisition | Retention | Go to market |
| Demographic | Bottom up | Benefit analysis | Communication | Offline |
| Pushback | Transformative | BUZZWORD BINGO (free square) | Touch Base | On the back end |
| Tailwind[s] | Key Factor / Words | E-tailers | Conversion | Circle the wagons |
| Synergy / Synergies | Niche[s] | Strategy | Statement of Work (SOW) | Prototype |