| Compelling | Call to Action | Lead The Field / Occupy The Field | Monoply | Sustainable / Sustainability |
| Reach out | Focused | Reinvigorate | Empower[ment] | E-business |
| Heads up | Targeted | BUZZWORD BINGO (free square) | Google Juice | Customer Facing |
| Retention | Business Plan | Mission Critical | Process | Best Practice |
| Go Public | Communication | Reactivation | Technologies | Game Plan |
| Network[ing] | Reactivation | Up to speed | No-Brainer | Agnostic |
| That being said / Having said that | Back-end | E-business | Automated | Backward Compatible |
| Eyeballs | Integration | BUZZWORD BINGO (free square) | Best Practice | Scenario[s] |
| Bottom Line | Deploy | Mission Critical | In a Nutshell | Herding Cats |
| Application Service Provider (ASP) | Exposure | ETA | Fault Tolerant | Brain Storm / Mind Shower |