| Reswizzle | Call to Action | Big Picture | Advantage | Moving/Going Forward |
| Basically | Deadlines | Prototype | Brain Storm / Mind Shower | Level Set |
| Policy[ies] | Ramp Up | BUZZWORD BINGO (free square) | Customer Oriented | Best Practice |
| Growth | Bottom Line | Market Leader | Performance | Laser-focused |
| Business Plan | Cross Sell | Re-engagement | Personalization | Vertical Market |
| Conversion | Time to Market | Drill Down | Total Cost of Ownership (TCO) | Robust |
| Omnichannel / Cross Channel | Total Quality [or] Quality Driven | At the end of the day | Revenue | B2B |
| Target Audience | Deploy | BUZZWORD BINGO (free square) | One Stop Shop | Service Oriented |
| Automated | Strategy | Reactivation | Success | Popup |
| Non-Traditional Management | Network[ing] | Center of Excellence | Customer Service | Off the Shelf |