| Intellectual Property | Negotiated | Strategy | At the end of the day | Seamless |
| Experiences | Hardball | Benefit analysis | Emerging markets | Facilitate |
| A-B Testing | Mind Share | BUZZWORD BINGO (free square) | Off Site Meeting | Monoply |
| Revenue | In a Nutshell | Critical Path / Issue | Up to speed | Profit[ability] |
| One Stop Shop | Communication | Business Opportunity | Workflow | Automated |
| Sticky-ness | Sustainable | Market Leader | Profit[ability] | Back-end |
| Advantage | Soup to nuts 24/7 | No-Brainer | E-business | Customer Centric |
| User Friendly | High-Level | BUZZWORD BINGO (free square) | Success | Bottom up |
| Reactivation | Bottom Line | Brain Storm / Mind Shower | Customer Relationship Management (CRM) | Knowledge Transfer |
| Ecosystem | Touch Base | Issues | Leverage | Team Building |