| Relevance | Bottom up | High-Level | Perspective | Sticky-ness |
| Content Management | In a Nutshell | Reinvent[ing] the wheel | Cost | Monetize |
| Knowledge Transfer | Patent | BUZZWORD BINGO (free square) | Go to market | Promotion |
| Think Outside the Box | That being said / Having said that | Tailwind[s] | Sales Driven | Growth |
| Off Site Meeting | On the back end | Strategy | Double down | Profit[ability] |
| Moving/Going Forward | Experiences | Top down | Optimization | Pipeline |
| Band-aid | Run it up the flagpole | Portfolio | Due dilligence | Total Quality [or] Quality Driven |
| Knowledge Transfer | Metrics | BUZZWORD BINGO (free square) | Non-Traditional Management | Value |
| Reinvent[ing] the wheel | High-Level | Cross Sell | 30,000 foot view | Cadence Call |
| Innovation / Innovated | Off Site Meeting | Backward Compatible | Hardball | Level Set |