| Low-Hanging Fruit | Reconfigure | Relevance | A-B Testing | Solution(s) |
| Offline | Communication | Retention | Market Leader | Dynamic |
| Virtual / Virtualization | Empower[ment] | BUZZWORD BINGO (free square) | Synergy / Synergies | Compelling |
| Reinvent[ing] the wheel | Ownership | Milestone | Monetize | Cutting Edge |
| Mission Critical | Sustainable / Sustainability | Off-line | Quick win | Herding Cats |
| Proactive | Win-win | Engage | Marketing / Promotional Collateral | Secret sauce |
| Flexibility | Cost | Circle the wagons | Dynamic | Elephant in the room |
| Customer Service | Google Juice | BUZZWORD BINGO (free square) | Transformative | Mindset |
| 30,000 foot view | Drop the Ball | Impact[ful] | Knowledge Transfer | Offline |
| Ball Park | Call to Action | Tailwind[s] | Vision statement | Re-engagement |