| Goal oriented | Goal[s] | Connectivity | Dynamic | Market Leader |
| Dashboard | Service Oriented | Core Competency / Core Competencies | Deadlines | Monetize |
| Aggregate | Red Flag | BUZZWORD BINGO (free square) | B2B | Fault Tolerant |
| Compelling | Advantage | Up-Sell | Upside | On Board |
| Facilitate | Emerging markets | Vertical Market | Eyeballs | Strategize |
| Seamless | Out Source | Due dilligence | Top Of The Game | Paradigm |
| Knowledge Transfer | Goal[s] | Open Source | Perspective | Sticky-ness |
| Negotiated | Application Service Provider (ASP) | BUZZWORD BINGO (free square) | Facilitate | Metrics |
| Business Plan | Followup | Segment | Network[ing] | Benchmark |
| Burn rate | Niche[s] | Differentiation | Scenario[s] | Game Plan |