| Opportunity | Metrics | Leadership | Streamline | Timeline(s) |
| Reinvigorate | Off-line | Restructuring | Sustainable / Sustainability | 30,000 foot view |
| Skill set(s) | Convergent | BUZZWORD BINGO (free square) | Brain Storm / Mind Shower | Go to market |
| Project | Intellectual Property | Go Live | Relevance | Back to the drawing board |
| Run it up the flagpole | Mind Share | Goal[s] | Reverse Engineer | Quick win |
| Omnichannel / Cross Channel | Customer Relationship Management (CRM) | Advantage | Knowledge Transfer | Basically |
| Road map | Critical Path / Issue | Etched in Stone | Team Player | Turnkey |
| Go Public | Heavy lifting | BUZZWORD BINGO (free square) | User Friendly | Google Juice |
| Followup | Vertical Market | Reinvent[ing] the wheel | Soup to nuts 24/7 | Low-Hanging Fruit |
| Challenge[s] | Brand[ing] | Buzz | Double down | Tasked |