| Top down | Off Site Meeting | Cutting Edge | Solution(s) | Walk the Talk |
| Drink the Kool-Aid | Conversion | Customer Oriented | Business Opportunity | Up to speed |
| Deploy | Convergent | BUZZWORD BINGO (free square) | Facilitate | Customer Relationship Management (CRM) |
| Segment | Ramp Up | Seamless | Google Juice | A-B Testing |
| User Friendly | Off the Shelf | Back to the drawing board | Connectivity | Double down |
| Acquisition | Connectivity | One to one | Band-aid | Bandwidth |
| Reuse / Reusability | Reswizzle | Application Service Provider (ASP) | Workshop | Level Playing Field |
| Timeline(s) | Negotiated | BUZZWORD BINGO (free square) | Upside | Double down |
| Metrics | Perspective | Growth | Discovery | Focused |
| Red Flag | Revisit | Lead The Field / Occupy The Field | In a Nutshell | Real-Time |