| E-commerce | Measurement | Pushback | Braindump | Partner |
| Road map | Viral | Monetize | Asset[s] | Off-line |
| Business Opportunity | Project | BUZZWORD BINGO (free square) | Focused | Synergy / Synergies |
| Automated | Target Audience | Virtual / Virtualization | Back to the drawing board | Drink the Kool-Aid |
| Run it up the flagpole | Reverse Engineer | Sticky-ness | Strategize | Niche[s] |
| Critical Path / Issue | Competitive | Demographic | Customer Facing | Restructuring |
| Advantage | Turnkey | Customer Oriented | Convergent | Game Plan |
| Skill set(s) | Popup | BUZZWORD BINGO (free square) | Legacy | Optimization |
| Niche[s] | Non-Traditional Management | Streamline | Open Source | Landing Page[s] |
| Virtual / Virtualization | Profit[ability] | Project | Grow | On The Same Page |