| Patent | Timeline(s) | Market Leader | Vision statement | Integration |
| In a Nutshell | Portfolio | Omnichannel / Cross Channel | Front Lines | Viral |
| Value | Search Engine Optimization | BUZZWORD BINGO (free square) | Granular | Raising the Bar |
| Sustainable / Sustainability | Due dilligence | Data Driven | Low-Hanging Fruit | Challenge[s] |
| Impact[ful] | Dashboard | Team Player | Customer Oriented | Laser-focused |
| Braindump | Run the Numbers | Integration | Proactive | Grow |
| Best Practice | Competitive | Market Leader | Streamline | Lead The Field / Occupy The Field |
| Goal oriented | B2B | BUZZWORD BINGO (free square) | Negotiated | Key Factor / Words |
| Reconfigure | Game Plan | Workflow | Capacity | Upside |
| Basically | Conversation | One to one | Restructuring | Landing Page[s] |