| Aggregate | Off the Shelf | Heavy lifting | Competitive | Traction |
| That being said / Having said that | Facilitate | 30,000 foot view | New Economy | Connectivity |
| One to one | Negotiated | BUZZWORD BINGO (free square) | Pipeline | Drill Down |
| Revisit | Red Flag | Drink the Kool-Aid | Portfolio | Deep dive |
| Knowledge Transfer | Etched in Stone | Offline | Ramp Up | Customer Centric |
| Search Engine Optimization | Out Source | Virtual / Virtualization | Market Leader | Goal oriented |
| Target Audience | Vision statement | Win-win | Gap Analysis | |
| Green | Traction | BUZZWORD BINGO (free square) | Best Practice | Promotion |
| Fault Tolerant | Conversion | Strategy | Basically | Hardball |
| Call to Action | Project | At the end of the day | Tailwind[s] | Patent |