| Mind Share | Business Plan | Burn rate | On Board | Front Lines |
| Gap Analysis | Portal | Ramp Up | Elevator pitch | In a Nutshell |
| Target Audience | Back-end | BUZZWORD BINGO (free square) | Agenda | One Stop Shop |
| Drop the Ball | Real-Time | Touch Base | That being said / Having said that | Goal[s] |
| Scope | Drink the Kool-Aid | Ecosystem | Optimization | ETA |
| Buzz | Open Source | Prototype | Popup | Workflow |
| Conversation | Center of Excellence | Cost | Lead The Field / Occupy The Field | Customer Centric |
| Seamless | Monetize | BUZZWORD BINGO (free square) | Downsize | Go Live |
| Promotion | ETA | Data Mining | Prioritized | Synergy / Synergies |
| Reactivation | Reuse / Reusability | Up to speed | Benefit analysis | Out of the [Box | Loop] |