| Braindump | Agenda | Leverage | Conversation | Aggregate |
| Vision statement | Viral | Metrics | Reverse Engineer | Touch Base |
| Brain Storm / Mind Shower | Emerging markets | BUZZWORD BINGO (free square) | Heavy lifting | Prototype |
| Retention | Brand[ing] | Walk the Talk | One Stop Shop | Heads up |
| Partner | Customer Service | Fault Tolerant | Deploy | Solution(s) |
| Quick win | Popup | Cutting Edge | Diversity | Hardball |
| In a Nutshell | Bottom up | Acquisition | Objectives | Phase |
| Content Management | Market Window | BUZZWORD BINGO (free square) | Backward Compatible | Customer Oriented |
| Negotiated | Core Competency / Core Competencies | Reswizzle | ETA | Total Quality [or] Quality Driven |
| Ecosystem | Return on Investment (ROI) | Strategic | Level Playing Field | Growth |