| Discovery | Data Mining | Conversation | Performance | Band-aid |
| Cascade Graph | Laser-focused | Big Picture | Data Driven | Profit[ability] |
| Up-Sell | Content Management | BUZZWORD BINGO (free square) | Empower[ment] | Reconfigure |
| Front Lines | Strategy | Benchmark | Reswizzle | Capacity |
| Total Cost of Ownership (TCO) | Deep dive | Green | Center of Excellence |
| Secret sauce | Market Window | Initial Assessment | Backward Compatible | Leverage |
| Back to the drawing board | In a Nutshell | Optimization | E-commerce | |
| Circle the wagons | Fast Track | BUZZWORD BINGO (free square) | Customer Centric | Run it up the flagpole |
| Aggregate | Functionality | Reconfigure | Red Flag | Sustainable / Sustainability |
| Mission Critical | Think Outside the Box | Strategize | Legacy | First to market |