| Synergy / Synergies | Red Flag | Market Window | Portfolio | Promotion |
| Differentiation | Growth | Circle Back | Due dilligence | Technologies |
| Off-line | Road map | BUZZWORD BINGO (free square) | Strategy | Aggregate |
| Metadata | Workshop | Up to speed | Customer Centric | Big Picture |
| Viral | Cascade Graph | Drill Down | Basically | Action Item / Action It |
| Diversity | Synergy / Synergies | Up to speed | Metrics | That being said / Having said that |
| Conversation | No-Brainer | On The Same Page | Deep dive | Vision statement |
| Portal | Compelling | BUZZWORD BINGO (free square) | Out Source | Bandwidth |
| Benefit analysis | Sales Driven | Front Lines | Agenda | Off Site Meeting |
| Emerging markets | Omnichannel / Cross Channel | Back-end | Paradigm | Advantage |