| That being said / Having said that | Personalization | Run it up the flagpole | Best Practice | Reach out |
| Knowledge Base | Target Audience | Empower[ment] | Critical Path / Issue | End to end |
| Pipeline | Back to the drawing board | BUZZWORD BINGO (free square) | Off the Shelf | Goal[s] |
| Road map | Total Cost of Ownership (TCO) | Web 2.0 / 3.0 | Ownership | Eyeballs |
| Reverse Engineer | Acquisition | Mind Share | Convergent | Metrics |
| Bottom up | Client Focus[ed] | Reinvent[ing] the wheel | Braindump | Herding Cats |
| Multitask[ing] | Advantage | Total Cost of Ownership (TCO) | Non-Traditional Management | On The Same Page |
| Application Service Provider (ASP) | Return on Investment (ROI) | BUZZWORD BINGO (free square) | Marketing / Promotional Collateral | 30,000 foot view |
| Win-win | Technologies | Objectives | Omnichannel / Cross Channel | Vision statement |
| That being said / Having said that | Front Lines | Brand[ing] | Buzz | Data Driven |