| Project | Knowledge Transfer | Targeted | Reswizzle | Herding Cats |
| Return on Investment (ROI) | 30,000 foot view | Facilitate | Impact[ful] | Communication |
| Google Juice | Strategy | BUZZWORD BINGO (free square) | Moving/Going Forward | Empower[ment] |
| Service Oriented | Metrics | Low-Hanging Fruit | Customer Centric | B2B |
| Client Focus[ed] | Non-Traditional Management | Utilize | Strategize | Bottom Line |
| Reinvigorate | Agnostic | Marketing / Promotional Collateral | Technologies | Workflow |
| Issues | Optimization | Synergy / Synergies | Project | Cross Sell |
| A-B Testing | Google Juice | BUZZWORD BINGO (free square) | Landing Page[s] | Search Engine Optimization |
| Total Cost of Ownership (TCO) | Solution(s) | Downsize | 30,000 foot view | Top down |
| Reach out | Process | Opportunity | Sales Driven | Retention |